Katia Merten-Lentz and Caroline Commandeur of international law firm Keller and Heckman look at how member states are moving to define, in legal terms, what “clean labelling” is, and the consequences of defining it.
In order to meet consumer expectation for more transparency and clarity in the labelling of foodstuffs, agri-food manufacturers have been
As ‘clean’ eating has become more desirable, food manufacturers have re-assessed how they are labelling their foods in a bid to boost the appeal of their products. This includes manufacturers replacing additives (‘E numbers’) with ‘natural’ ingredients that have the same function. It’s easy to understand the attractiveness of such a swap, but to be