#cleanlabel #produitsnaturels #naturalproducts #foodadditives #Enumbers

Subscribe to #cleanlabel #produitsnaturels #naturalproducts #foodadditives #Enumbers

In order to meet consumer expectations for more transparency and clarity in the labelling of foodstuffs, agri-food manufacturers have been developing (or at least reformulating) their food products, with the aim of making products and ingredients sound more natural, healthier, less processed, and closer to those their customers could make at home.

A trend towards

…

As ‘clean’ eating has become more desirable, food manufacturers have re-assessed how they are labelling their foods in a bid to boost the appeal of their products. This includes manufacturers replacing additives (‘E numbers’) with ‘natural’ ingredients that have the same function. It’s easy to understand the attractiveness of such a swap, but to be…